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project -

MUTE RECORDS

Hammersmith, London
Date -
26.09.16 -
30.12.16

How would a logo distort if it were affected by radio static?

When asked to modify the MUTE brand, we wanted to visualise the grit and heritage of the label whilst keeping the logo distinctively graphic.

The merchandise features a modified ‘Isonorm italic’ as used in the artwork for the classic MUTE releases. The font was redrawn with three different levels of white noise intensity, making it scalable for different application purposes.

Buy Mute merchandise here.

Project in collaboration with Adrian Shaughnessy

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© Studio Koseda 2020

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Black background with the word 'mute' repeated three times in large, white, dotted text with slight blur and numbered 01, 02, and 03 in small white text to the left.Black record sleeve with white text stating Mute is a British record label with offices in London, New York & Berlin, from Wikipedia.